The free keyword research tool for local SEO.
Enter a service and a city, and see what people there actually search: monthly search volume for that area, ad competition and cost per click from Google Ads data. Filter to keywords with the city or “near me” in one click.
National keyword tools miss local searches.
Most keyword tools show national numbers. A plumber in Vienna needs to know what people in Vienna type, including the city name, the district and “near me”. Local keyword research shows those searches and how much each one is worth.
Three steps, a few minutes.
Enter a service
For example “plumber”, “dentist” or “moving company”.
Pick the city and language
We look up searches for that city, in the language your customers use.
Choose your keywords
Sort by searches or competition, filter to local terms, then check your Google Maps ranking for the best ones.
What you get from each keyword research
Monthly searches in your city
Google's average for that area, not a national guess.
Competition and cost per click
How much advertisers pay, a good sign a keyword brings customers.
Local filter
Only keywords with the city, a district or “near me”.
Up to hundreds of ideas
Related searches you may not have thought of.
One click to the rank map
Check where you rank on Google Maps for any keyword you find.
Saved for 30 days
Re-open a research without using another one from your plan.
Questions
Is the local keyword research tool free?
Yes. The free plan includes 1 keyword research a month. Paid plans include 10, 30 or 100.
Where does the data come from?
Search volumes, competition and cost per click come from Google Ads keyword data for the city you choose.
Which cities and languages work?
Most cities worldwide, in 19 search languages including English and German.
What makes a good local keyword?
Enough monthly searches, a clear service and a place: “emergency plumber Chicago” beats “plumbing”.
More local SEO tools
Find the searches your customers make.
Create a free account and run your first local keyword research.